The starting point for the design was to create the look and feel for the 'Hold your thumb' button. Visually big and juicy of course, but I also experimented a lot with the different states, textures and shadows in order to make the interaction feel as 'physical' as possible.
I did the full visual design for the iPhone app, the website and a mobile website (Yeah, it was 2012).
Client: Expressen  Created at: Dareville  Partners: Passion Lab/Amazing Apps  Year: 2012
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